Planet Botanicals Indie Beauty Profile in Cosmetic Design

Michele Gilfoil, Planet Botanicals

09-Aug-2019 By Deanna Utroske

In her Indie Beauty Profile with Cosmetic Design, Michele Gilfoil, founder of Planet Botanicals, describes building an accessible personal care brand with sustainably sourced natural ingredients. And, while sharing her story and advice of entrepreneurship, she notes that building a brand can be both a solitary and satisfying venture.

Planet Botanicals is a brand that formulates skin care and body care with plant-derived ingredients from disparate locales, namely marine seaweed from Maine (where founder Michele Gilfoil lives) and shea from a women’s shea butter cooperative in Ghana. This global-local approach and Gilfoil’s dedication to simpler, more natural beauty is what sets the brand apart from larger, conventional beauty makers.

In her Indie Beauty Profile Michele Gilfoil, founder of Planet Botanicals, describes building an accessible personal care brand with sustainably sourced natural ingredients. 

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