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  • October 05, 2018 3 min read

    Planet Botanicals’ New Seaweed Skincare Collection Chosen as One of the 10 Best Indie Beauty Brands of 2018!

    Planet Botanicals was chosen as one of the 10 Best Indie Beauty Brands of 2018 when they showcased their new Seaweed BeautyTM Skincare Collection at the 2018 Indie Beauty Expo in New York City held on August 22-23.

    “Seaweed is one of the best ingredients for the skin”, said Michele Gilfoil, the founder of Maine-based Planet Botanicals. Seaweed has powerful anti-aging, anti-inflammatory and antioxidant benefits and over 60 vitamins and minerals that keep the skin healthy and looking its best. Planet Botanicals uses a proprietary blend of five types of Maine Seaweed to extract the maximum potency from the seaweed.

    “Maine has one of the best qualities of seaweed in the world, because of its pristine ocean waters and we harvest it by hand in a sustainable way to protect its ecosystem”.  Planet Botanicals is a member of the Maine Seaweed Council whose mission is to protect the seaweed ecosystem through sustainable harvesting.

    Jillian Wright, co-founder of Indie Beauty Expo, selected Planet Botanicals as one of her favorite under-the-radar beauty brands. Her favorite product in their seaweed-based skin care line was their artisan-made soap. "Using Maine seaweed as the primary ingredient, your senses are delighted with the smell of lemongrass as it gently exfoliates your skin," says Wright.

    Michele developed the Seaweed BeautyTM Collection after infusing seaweed into a body cream to try and relieve her dry sensitive skin. She gave samples to friends and family and soon the word spread and people were calling non-stop to buy the cream. 

    Planet Botanicals Seaweed BeautyTM Skincare collection is made with hand-harvested Maine Seaweed. Every product is artisan created in Westbrook, Maine. This luxurious skincare collection is 99.7% to 100% natural and made with organic highly nourishing Maine seaweed and other high potency plant-based ingredients that are sourced directly from growers and farmers from Maine and around the world. “Customers love our seaweed skincare products because they feel great on the skin and are made with high quality natural ingredients”, said Michele.

    The Seaweed BeautyTM Skincare collection consists of the Seaweed Voyager Travel Bag, artisan made Seaweed Bar Soap, the best-selling Seaweed Dream Cream and Seaweed Hand Cream in a travel-sized tube. The products are packaged in vibrant blue and green colors with an iconic seaweed design.

    Planet Botanicals seaweed skincare products are available at the Portland Maine International Jetport gift shop as well as at 40 plus specialty boutiques throughout New England.

    About Planet Botanicals

    Planet Botanicals partners with Maine seaweed harvesters and other growers around the world to directly source its plant-based ingredients to ensure its skincare products are fresh and healthy. “We select the highest quality ingredients from sustainable growers in Maine and world-wide so that our customers can feel good about using our products, have full transparency about our ingredient sourcing and that do no harm to the environment”, said Michele.

    In addition to its Seaweed BeautyTM Collection, Planet Botanicals also offers an award-winning African Shea Butter Collection.

    Planet Botanicals has won awards for its skincare products including Best New Beauty Product Award at the Natural Products Expo East show.  The company was also selected to be in the Greenlight Maine TV program for the 4th Season showing this Fall as well as participated in the Maine’s 2018 Top Gun Program.

    The Seaweed BeautyTM Skincare Collection is available on their website:


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